A political candidate has hired a professional consultant to create her television ads. The consultant’s advice is to focus on characteristics of the audience to make them feel good. Don’t worry about your message itself. Using the elaboration likelihood model (ELM), how would you best explain the consultants’ advice?

Answers

Answer 1
Answer:

Answer:

the use of the peripheral route of persuasion.

Explanation:

Elaboration likelihood model: The elaboration likelihood model is also denoted by the term ELM. The model describes the persuasion process theory which consists of dual-process and explains the changes that occur in attitude. The elaboration likelihood model of persuasion was proposed by John Cacioppo and Richard E. Petty in 1980. The theory demonstrates the way a person process stimuli differently, its uses, and outcomes concerning attitude change.

Routes to Persuasion :

1. The central route to persuasion.

2. The peripheral route to persuasion.

Peripheral route to persuasion: The peripheral route to persuasion arises when an individual tends to persuade by anything else except the content of the message. The listener will decide whether he or she should agree with the content of the message based on other cues.

In the question above, the consultant's advice would be best explained by the use of the peripheral route of persuasion.


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What symbol does a multimillion-dollar sponsorships of famous athletes imply? A. globalization B. leadership C. commercialization D. sportsmanship

Answers

Globalization which is the letter A

The number on shirts of a girls soccer team
a. Qualitative
b. Quantitative

Answers

It's B because the number or amount of something is a quantity, so it's quantitative.

Final answer:

The numbers on a girls soccer team's shirts represent Quantitative data, as they are numerical and can be used for statistical analysis. This is in contrast to Qualitative data, which represent non-numerical information.

Explanation:

The numbers on the shirts of a girls soccer team are considered Quantitative data. Quantitative data are numerical values that allow for measurements or statistical analysis. For example, these numbers can be used to track the performance of individual players, determine the number of players in certain positions, or even analyze the age distribution of the team.

Learn more about Qualitative vs Quantitative data here:

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What was one feature that the Mauryan empire and the kingdom of axum had in common

Answers

The Kingdom of Aksum or Axum, also known as the Aksumite Empire, was a ....it had begun minting its own currency and was named by Mani as one of the four ....rise of the Aksumite kingdom at the beginning of the Common Era and conversion .

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Which of the following approaches does the following statement represent: This approach takes into account non-market forces that affect organizations and individuals, such as moral, political, legal, and technological interests, as well as economic factors.a) Stakeholder approach
b) Stockholder approach

Answers

Answer: A. Stakeholder approach

Explanation: Stakeholder approach is an important management process, whereby critical Management functions such as policies you formulation and implementation is championed by the managers. Stakeholder's approach shifts from the notion of being entirely profit-centred towards the idea of creating value for all its stakeholders. Taking cognizance of non-market forces such as moral, legal, political and technological interest that affects its stakeholders ; organization, supplier, customers and other shareholders.

Howard is leading a project to commission a new information system that will be used by a federal government agency. He is working with senior officials to document and accept the risk of operation prior to allowing use. What step of the risk management framework is Howard completing?

Answers

Answer:

the step of the risk management framework Howard is completing is: authorize the IT system for processing.

Explanation:

To understand this question we need to remember what the management framework is: Now, the management framework is a policy and standard regulations that stablishes the way of securing information systems. It is developed by the National Insitute of standards and technology. And its process consists of 6 different steps: 1.- Categorize the information system, 2.- Select security controls, 3.- Implement security controls, 4.- Assess security controls, 5.- Authorise information system, and 6.- Monitor security controls. That is why 5.- is our correct answer.

Answer:

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Explanation:

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Which of the following statements is NOT true? a. A preponderance of the evidence (more than 50 percent) is necessary to win a civil case.
b. Civil actions are quite rare in cases of employee fraud because perpetrators have usually spent the money they stole.
c. It is much more difficult to get a criminal conviction than it is to get a judgment in a civil case.
d. Criminal convictions are only successful if there is overwhelming, undeniable proof that the perpetrator "intentionally" stole money or other assets.

Answers

Answer: B) Civil actions are quite rare in cases of employee fraud because perpetrators have usually spent the money they stole.

Explanation:

The statement that is not true of all these, is the one that lies on option b: Civil actions are quite rare in cases of employee fraud because perpetrators have usually spent the money they stole. And in those cases if money have been stolen, there's no substainable physical evidence for a legal complaint.